A mobile app that facilitates booking of unskilled labors over hourly bookings, across multiple days at a time, providing employment to 10K plus staff within a year.

A mobile app that facilitates booking of unskilled labors over hourly bookings, across multiple days at a time, providing employment to 10K plus staff within a year.

  • BookYourGuy

BookYourGuy (now QuickyGo) is a Service company in India that aids unskilled workers with employment by acting as the middleman between the customers and the staff. The company is initially serving in the city of Bangalore, India with projection of expanding further.


The project primarily targets unskilled labors such as home-cleaners, cook, security guards, baby sitters and more. Its primary motive was to create a streamlined platform where the customers can book such workers for stipulated and convenient stamp of time across days.


Our service focuses on streamlining the booking of such workers and providing employment and surplus monetary aid to the workers.


Company

BookYourGuy (now QuickyGo)


Timeline
August 2024 - October 2024


Role
Lead Product Designer

I led this project as the Product Designer, journey from initial exploration to final implementation, which included understanding the brief, conducting research, ideating, designing, and prototyping. Throughout, I maintained close collaboration with the product manager and partnered closely with engineers.


Team
01 Lead Product Designer

01 Product Manager

02 Engineers

01 UX Writer

BookYourGuy (now QuickyGo) is a Service company in India that aids unskilled workers with employment by acting as the middleman between the customers and the staff. The company is initially serving in the city of Bangalore, India with projection of expanding further.


The project primarily targets unskilled labors such as home-cleaners, cook, security guards, baby sitters and more. Its primary motive was to create a streamlined platform where the customers can book such workers for stipulated and convenient stamp of time across days.


Our service focuses on streamlining the booking of such workers and providing employment and surplus monetary aid to the workers.


Company

BookYourGuy (now QuickyGo)


Timeline
August 2024 - October 2024

Role
Lead Product Designer

I led this project as the Product Designer, journey from initial exploration to final implementation, which included understanding the brief, conducting research, ideating, designing, and prototyping. Throughout, I maintained close collaboration with the product manager and partnered closely with engineers.


Team
01 Lead Product Designer

01 Product Manager

02 Engineers

01 UX Writer

Stories worth telling about

Stories worth telling about

Stories worth telling about

BookYourGuy (now QuickyGo) is a Service company in India that aids unskilled workers with employment by acting as the middleman between the customers and the staff. The company is initially serving in the city of Bangalore, India with projection of expanding further.


The project primarily targets unskilled labors such as home-cleaners, cook, security guards, baby sitters and more. Its primary motive was to create a streamlined platform where the customers can book such workers for stipulated and convenient stamp of time across days.


Our service focuses on streamlining the booking of such workers and providing employment and surplus monetary aid to the workers.


Company

BookYourGuy (now QuickyGo)


Timeline
August 2024 - October 2024

Role
Lead Product Designer

I led this project as the Product Designer, journey from initial exploration to final implementation, which included understanding the brief, conducting research, ideating, designing, and prototyping. Throughout, I maintained close collaboration with the product manager and partnered closely with engineers.


Team
01 Lead Product Designer

01 Product Manager

02 Engineers

01 UX Writer

My design approach places a strong emphasis on the app’s core features, letting the customer to sign up, enter location conveniently, choose their preferred service, choose the timings over days or weeks at a single time. This also included the other side of the coin - to make another version of the app for the workers where they similarly, sign up, enter their location, regulate the timings they are available and accept the callings.

My design approach places a strong emphasis on the app’s core features, letting the customer to sign up, enter location conveniently, choose their preferred service, choose the timings over days or weeks at a single time. This also included the other side of the coin - to make another version of the app for the workers where they similarly, sign up, enter their location, regulate the timings they are available and accept the callings.

(I) My Design Approach

(I) My Design Approach

(I) My Design Approach

My design approach places a strong emphasis on the app’s core features, letting the customer to sign up, enter location conveniently, choose their preferred service, choose the timings over days or weeks at a single time. This also included the other side of the coin - to make another version of the app for the workers where they similarly, sign up, enter their location, regulate the timings they are available and accept the callings.

What was the problem?🤷🏽‍♀️


  • Our primary challenge was creating a streamlined flow for a regular person from a metropolitan city to search for a worker over various days, with separate time stamps and gaps.


  • To serve the problem of empty “Aya Centers” are rising in the cities. To provide an employment to these unskilled labors at a large scale.


  • To provide a smooth and platform for the workers to define their availability over multiple days, as the company was targeting part-time workers mostly as an initial venture.


    What are we solving? 🧠


  • We've developed a flexible mobile app for city-dents to book unskilled labors anywhere and anytime.


  • The power in the hands of the customers to customize the timings across multiple daays and with editable timings based on their own timings.


  • Providing employment to unskilled labors such as home-cleaner, cooks, baby-sitters, elderly-caretakers, guards, etc.


  • Provide freedom to the workers to select the timings they would be available and set reminders.

What was the problem?🤷🏽‍♀️


  • Our primary challenge was creating a streamlined flow for a regular person from a metropolitan city to search for a worker over various days, with separate time stamps and gaps.


  • To serve the problem of empty “Aya Centers” are rising in the cities. To provide an employment to these unskilled labors at a large scale.


  • To provide a smooth and platform for the workers to define their availability over multiple days, as the company was targeting part-time workers mostly as an initial venture.


What are we solving? 🧠


  • We've developed a flexible mobile app for city-dents to book unskilled labors anywhere and anytime.


  • The power in the hands of the customers to customize the timings across multiple daays and with editable timings based on their own timings.


  • Providing employment to unskilled labors such as home-cleaner, cooks, baby-sitters, elderly-caretakers, guards, etc.


  • Provide freedom to the workers to select the timings they would be available and set reminders.

What was the problem?🤷🏽‍♀️


  • Our primary challenge was creating a streamlined solution for Sales SDRs to automate their daily jobs, and facilitate this through seamless workflow within the product.


  • How to make such a product that integrates multiple applications already in use (such as slack, Calendly, mail, Whatsapp, telegram, etc.) within the various sequences of their workflow within the platform.


  • Additionally, how to promote generative AI and the use of an AI agent within the workforce.


What are we solving? 🧠


  • We've developed a flexible web platform for sales representatives, developers and companies needing sales aid.


  • Integrating multiple accounts of the office ecosystem, throughout the platform, making it a co-working process.


  • SDRs can generate leads by specifying their criteria as they normally would when searching online or through other resources — the difference being that GenAI and conversational AI does it for them. User can shortlist the leads based on filters and run automated campaigns on the selected ones.


  • Campaigns can be run on the selected leads, and also by shortlisting them using filters on detailed forms based on the industry category they cater to (Tech, Retail, B2B, B2C, Health, etc.).


  • Targeting the Indian and U.S. businesses, we've added essential filters for an enhanced user experience.

Breakdown of the Problem.

Breakdown of the Problem.

Breakdown of the Problem.

Streamlining the process of scheduling the booking of workers, across days, hours, and selectable gaps.

Streamlining the process of scheduling the booking of workers, across days, hours, and selectable gaps.

Streamlining the process of scheduling the booking of workers, across days, hours, and selectable gaps.

Crafting a seamless onboarding of both the booker and bookies, taking in their credentials, address and details about and roofs about their profiles.

Crafting a seamless onboarding of both the booker and bookies, taking in their credentials, address and details about and roofs about their profiles.

Crafting a seamless onboarding of both the booker and bookies, taking in their credentials, address and details about and roofs about their profiles.

Provide freedom to the workers to select the timings they would be available and set reminders.

Provide freedom to the workers to select the timings they would be available and set reminders.

Provide freedom to the workers to select the timings they would be available and set reminders.

A conversational connection between the booker and the bookie to maintain transparency.

A conversational connection between the booker and the bookie to maintain transparency.

A conversational connection between the booker and the bookie to maintain transparency.

Transparency of the the profiles for both the person they are booking for and getting booked by.

Transparency of the the profiles for both the person they are booking for and getting booked by.

Transparency of the the profiles for both the person they are booking for and getting booked by.

(II) Design Process

(II) Design Process

(II) Design Process

Following the design processes doesn’t just give users an intuitive and pleasurable experience — it poses an opportunity for designers to iterate and improve their designs.

Following the design processes doesn’t just give users an intuitive and pleasurable experience — it poses an opportunity for designers to iterate and improve their designs.

(III) User Research Questions

(III) User Research Questions

We asked both regular professionals and students who will be our customers, and the staff, for some user research questions.

We asked both regular professionals and students who will be our customers, and the staff, for some user research questions.

Customers - Students and professionals Aging from 20-40 yrs

Staff Aging from 20-40 yrs

Staff Aging from 20-40 yrs

Alchemyst AI is a generative AI-based company in India that supports businesses by automating sales tasks. Although the company plans to expand into more AI models, its flagship product remains the AI Sales Agent, named Maya.


The project primarily targets businesses looking to automate their SDR roles with a simple, linear workflow for scheduling meetings, initiating sales campaigns, and generating leads.


Our service focuses on meticulously streamlining these SDR processes to automate daily tasks and reduce the repetitive work sales teams handle throughout the day.


Company

Alchemyst AI


Timeline
February 2024 – Ongoing


Role
Lead Product Designer

I led this project as the Product Designer, journey from initial exploration to final implementation, which included understanding the brief, conducting research, ideating, designing, and prototyping. Throughout, I maintained close collaboration with the product manager and partnered closely with engineers.


Team
01 Lead Product Designer

01 Product Manager

07 Engineers

01 UX Writer

Customers - Students and professionals Aging from 20-40 yrs

  • Our study profile has been based metro-city residents aging from 20-40, across professional backgrounds.

(IV) Understanding User Behavior and Daily Routine

Which way do you prefer booking workers?

Which way do you prefer booking workers?

Which way do you prefer booking workers?

Which way do you prefer booking workers?

How do you trust workers when you're not at home?

How do you trust workers when you're not at home?

How do you trust workers when you're not at home?

How do you trust workers when you're not at home?

How do you like to pay such part time workers?

How do you like to pay such part time workers?

How do you like to pay such part time workers?

How do you like to pay such part time workers?

(II) Understanding Competitors

(II) Understanding Competitors

(II) Understanding Competitors

The major competitor we had is UrbanClap. I studied the general flow they used for onboarding, till checkout for the customers. Similarly, onboarding of workers till accepting bookings.

The major competitor we had is UrbanClap. I studied the general flow they used for onboarding, till checkout for the customers. Similarly, onboarding of workers till accepting bookings.

Understanding Basic User Flow

Task prioritization using the MOSCOW Method


We decided to start with the must and should features, we consider that those features could solve the main problems and relieve the pain points of the user like frustration for generate and mail multiple leads repetitively.

Definition of Features


Task prioritization using the MOSCOW Method


We decided to start with the must and should features, we consider that those features could solve the main problems and relieve the pain points of the user like frustration for generate and mail multiple leads repetitively.

Definition of Features

Task prioritization using the MOSCOW Method


We decided to start with the must and should features, we consider that those features could solve the main problems and relieve the pain points of the user like frustration for generate and mail multiple leads repetitively.

Definition of Features


Task prioritization using the MOSCOW Method


We decided to start with the must and should features, we consider that those features could solve the main problems and relieve the pain points of the user like frustration for generate and mail multiple leads repetitively.

Image
Image
Image

(VI) User Flow Architecture

(VI) User Flow Architecture

(VI) User Flow Architecture

Scroll/Pinch and Pan to read through the canvas.

Scroll/Pinch and Pan to read through the canvas.

Scroll/Pinch and Pan to read through the canvas.

(VII) Low Fidelity Design

(VII) Low Fidelity Design

(VII) Low Fidelity Design

We develop the user flow to know the apps screens to see the future flows and organize the ideas that we had for the app.

We develop the user flow to know the apps screens to see the future flows and organize the ideas that we had for the app.

We develop the user flow to know the apps screens to see the future flows and organize the ideas that we had for the app.

(VIII) Rejected

Efficient Feedback & Research = Efficient Flow

Map fields being a dormant function deserved only a button of "edit columns" on top of the table and not a constant modal on top.

Map fields being a dormant function deserved only a button of "edit columns" on top of the table and not a constant modal on top.

Toggle Between Chat History and Maya's computer helped maintaining the product's uniformity and confusing toggle b/w the menu.

Toggle Between Chat History and Maya's computer helped maintaining the product's uniformity and confusing toggle b/w the menu.

(VIII) Redesigned

Efficient Feedback & Research = Efficient Flow

Map fields being a dormant function deserved only a button of "edit columns" on top of the table and not a constant modal on top.

Map fields being a dormant function deserved only a button of "edit columns" on top of the table and not a constant modal on top.

Toggle Between Chat History and Maya's computer helped maintaining the product's uniformity and confusing toggle b/w the menu.

Toggle Between Chat History and Maya's computer helped maintaining the product's uniformity and confusing toggle b/w the menu.

Impact Created

A platform for unskilled labors to earn some extra cash, or potentially providing full time employment.


Producing around ₹100K income in total per month currently. It also provides a flexible platform for the bookers currently in the city of Bengaluru, projected to expand to other metropolitan cities by the end of 2025.

  • Welcome Aboard for the final designs!

  • Welcome Aboard for the final designs!

  • Welcome Aboard for the final designs!

  • Welcome Aboard for the final designs!

Demo Video

Demo Video

Feature (I)

Feature (I)

Feature (I)

Onboarding Forms

The forms and login screens were created separately for the bookers and the bookies. The bookers' forms consisted of simple login, OTPs and confirming the the location. Whereas the bookies' forms also included the services they provide, additional questions like whether thy would serve in part-time or a fixed schedule for everyday. It also included the verification of their ID.

Onboarding Forms

The forms and login screens were created separately for the bookers and the bookies. The bookers' forms consisted of simple login, OTPs and confirming the the location. Whereas the bookies' forms also included the services they provide, additional questions like whether thy would serve in part-time or a fixed schedule for everyday. It also included the verification of their ID.

Onboarding Forms

The forms and login screens were created separately for the bookers and the bookies. The bookers' forms consisted of simple login, OTPs and confirming the the location. Whereas the bookies' forms also included the services they provide, additional questions like whether thy would serve in part-time or a fixed schedule for everyday. It also included the verification of their ID.

Onboarding Forms

The forms and login screens were created separately for the bookers and the bookies. The bookers' forms consisted of simple login, OTPs and confirming the the location. Whereas the bookies' forms also included the services they provide, additional questions like whether thy would serve in part-time or a fixed schedule for everyday. It also included the verification of their ID.

Onboarding Forms

The forms and login screens were created separately for the bookers and the bookies. The bookers' forms consisted of simple login, OTPs and confirming the the location. Whereas the bookies' forms also included the services they provide, additional questions like whether thy would serve in part-time or a fixed schedule for everyday. It also included the verification of their ID.

Onboarding Forms

The forms and login screens were created separately for the bookers and the bookies. The bookers' forms consisted of simple login, OTPs and confirming the the location. Whereas the bookies' forms also included the services they provide, additional questions like whether thy would serve in part-time or a fixed schedule for everyday. It also included the verification of their ID.

Scheduling a Booking

Once the user selects the service they want, they are provided with multiple forms to facilitate with any sort of flexible schedule they want for the service. The first form asks for the array of days they want the service. The next asks for the timings for each day. You can select the same time for everyday, select distinct timings for each day, and also schedule it for the days of a week. The form also consists of a toggle to choose whether they want the service to be for half or full day.

Feature (II)

Feature (III)

Scheduling a Booking

Once the user selects the service they want, they are provided with multiple forms to facilitate with any sort of flexible schedule they want for the service. The first form asks for the array of days they want the service. The next asks for the timings for each day. You can select the same time for everyday, select distinct timings for each day, and also schedule it for the days of a week. The form also consists of a toggle to choose whether they want the service to be for half or full day.

Feature (II)

Feature (III)

Scheduling a Booking

Once the user selects the service they want, they are provided with multiple forms to facilitate with any sort of flexible schedule they want for the service. The first form asks for the array of days they want the service. The next asks for the timings for each day. You can select the same time for everyday, select distinct timings for each day, and also schedule it for the days of a week. The form also consists of a toggle to choose whether they want the service to be for half or full day.

Feature (II)

Feature (III)

Scheduling a Booking

Once the user selects the service they want, they are provided with multiple forms to facilitate with any sort of flexible schedule they want for the service. The first form asks for the array of days they want the service. The next asks for the timings for each day. You can select the same time for everyday, select distinct timings for each day, and also schedule it for the days of a week. The form also consists of a toggle to choose whether they want the service to be for half or full day.

Key Takeaway

An app designed to facilitate booking of unskilled labors flexibly with multi-modal scheduling.

The most challenging part of designing the flow of this app was to make the scheduling flexible, as of the onboarding staff were working part time, and the target bookers also had a "once in a while" need for the services. Understanding the psyche of an user and how not to make these multiple forms cognitively heavy, was at the same time the challenge and and fun problem to achieve.

An app designed to facilitate booking of unskilled labors flexibly with multi-modal scheduling.

The most challenging part of designing the flow of this app was to make the scheduling flexible, as of the onboarding staff were working part time, and the target bookers also had a "once in a while" need for the services. Understanding the psyche of an user and how not to make these multiple forms cognitively heavy, was at the same time the challenge and and fun problem to achieve.

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